Mainline Motors, largest rural GM dealer

Empire-Advance Shop Local January Spotlight

Virden Mainline Motors, The King of Trucks, is Manitoba’s premier GMC, Chevrolet and Buick Dealer. With two locations in Virden and Birtle, our friendly, knowledgeable staff and a laid back, fun atmosphere ensures that you will receive the best service possible.

From our expert service department, featuring GM Certified Technicians and the latest state-of-the-art equipment, to our award-winning Sales staff, Virden Mainline Motors should be the only name you think of when it comes to purchasing or servicing your vehicle.

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Our Service Department also features a very welcoming “Drive-Thru” and our Parts Department stands at the ready to provide the best GM parts and aftermarket accessories knowledge in the business. “King’s Customs” accessories are always a big hit, featuring everything from lift kits to mud flaps.

As part of the Mainline Automotive Group, we hold firm to the belief that our customers come first, every time. When you walk into our Dealership, you will be greeted with a friendly smile and have help offered, no matter the purpose of your visit.

We love having fun and doing things differently around here. Whether it is games in our showroom, huge giveaways or parties to celebrate - our goal is to make your experience the most enjoyable one!

Our General Manager, Derek LeBlanc, invites you to come and see why Mainline is Manitoba’s largest rural GM Dealer with customer service that is second to none.

At Mainline Motors, we are actively taking all the necessary measures to keep our customers and employees safe. To order parts, to contact the service desk or to book an appointment with a sales representative, visit our website ( or phone our dealership at 204-748-3811 or in Birtle 204-842-3301. One of our friendly staff members would be happy to help you out.

Whether that means coming to pick you or your vehicle up to make your service visit as convenient as possible, or delivering your brand-new GMC, Chevrolet or Buick vehicle right to your driveway, Virden Mainline has you covered.

We also offer curbside drop-off and pick-ups as well as at home test drives!

At Mainline we value our role in our communities. Giving back is something we continue to do as a supporter of many organizations, clubs, and teams over the years. We’ve helped out with many fundraisers in and around Virden. We love to help local charities and get involved with community events. 

© Virden Empire-Advance